Launch in 60 is currently in progress. Applications will reopen after the current cycle concludes.
What is Launch in 60?
Launch in 60 is a structured, year-long program designed to help entrepreneurs refine and prepare an existing product for market through practical education, coaching, accountability, and hands-on experiences.
Designed for entrepreneurs who already have a defined product, the program begins with eight core sessions (plus orientation) focused on strengthening the product, refining the offer, and building a strong foundation for market readiness.
Participants continue their journey through monthly in-person sessions, marketplace participation, and an online e-commerce platform that provides opportunities to showcase products, connect with customers, and build early sales experience.
What You’ll Do in Launch in 60
In Launch in 60, you move through a clear, hands-on process designed to take your existing product into market readiness.
Step 1
Refine your product
Clarify what you are offering, who it is for, and how if it positioned for the market.
Step 2
Validate with customers
Get feedback from your target audience and refine your product based on market input.
Step 3
Prepare for sales
Set pricing, messaging, and a simple plan to begin selling through diversified opportunties.
Is Launch in 60 Right for You?
Launch in 60 is designed for entrepreneurs who already have a defined product and are ready to refine, test, and prepare it for market.
- Product-focused commitment.
You are actively working on a product and ready to refine positioning, customer fit, and readiness for sales. - Active execution.
You are actively working on a product and ready to refine positioning, customer fit, and readiness for sales. - Sustained engagement.
You are able to commit to a full year of participation, including the core 8-session experience, monthly in-person sessions, and marketplace and e-commerce opportunities.